Sunday, September 27, 2009

The Key to Social Media Marketing

The business world is all abuzz about Social Media Marketing, Web 2.0, and Relational Marketing. They say that Facebook alone is changing the way we do business. Relational Marketing concepts have even changed the way that churches conduct themselves.

So what's the key to Relational Marketing?

The key is to truly care about the other person.

Wouldn't it be refreshing if everybody you did business with had your best interest in mind?

Normally, it's not that way at all. We tend to distrust people when it comes to money. We are always cautious of the other guy in financial dealings, but what if we could truly trust him? What if he cared as much about our best interests as he cares about his own? Wouldn't you like to do business with someone like that? Wouldn't it be a better world if everybody acted like that?

Relational Marketing is going to be like natural selection for businesses. The businesses that truly care for their clients will get more business; and the businesss that only care about their own selfish interests and making a buck will disappear.

John Wheeler
http://www.controllersadvice.com
Follow me on Twitter at: ControllersAdvi

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